The Battle of the Imports is the founder of organized sport compact drag racing in the US. Founded in 1990, the Battle of the Imports is recognized the world over, as the pioneer of the "import lifestyle and culture." The Battle of the Imports is credited for successfully leading the way in creating the movement for, what is now, over a $3 billion industry and helping focus the eyes of every original equipment manufacturer, parts and accessories manufacturer and media outlet on to Generation X, Y and beyond